You know you want to:  Set up a blog

Even though there are thousands of answers on the Internet on how to set up a blog, podcasts on blogging, even blogs on blogging, you still haven’t done it yet.

Why not?

First Steps

Everyone hates first steps. It’s the first step that sets you on your path – on your way. It determines how you’re going to get there. Whether it’s one piece or several pieces. Whether you get lost or use a map or your cell phone or tablet. Whether or not you can think of something to say.

Do you have something to say? Can you say it on a daily, weekly, monthly basis?

Is it important enough to share?

Or, is there another way. An unseen way in which you can have your cake and eat it too.


There are always ways to get what you want. You can do it behind people’s backs or you can do it so that everyone knows what’s going on. It’s up to you to make that distinction.

The first way is to hire a ghost writer. Someone you pay to put together content that convinces  your ideal audience that you’ve written that piece of information for them. What you provide that ghost writer entails several steps. But, before we get into that, what are the other ways you can present a blog to the rest of the world.

First way we semi-discussed ghost writing.

Second way is to buy content already written but fits what you’re trying to share with your ideal audience.

Third way is to format your blog in such a manner that it’s written with bullet points and short phrases that conveys what you mean without you having to sit down and write a formal paper.

Fourth way is do your blog via audio or video. In other words, put together a script or speak from the hip, and then speak and record your information in blog / podcast format and upload to site. That way people can listen to what you’re saying without you resorting to pen, paper, ink, or recorder usage.

Another way is by video. Prepare a script. Get your slides together for back-up and then release the video. Make it short, say 5 to 10 minutes. Something to give your audience something to look at and absorb without giving them the total kitchen sink.

Another way is do a bit of research, and then ask for permission to reprint what that person has written making sure you give them all the credit so you’re not abusing their copyright.

Ghost Blog Writer

If you decide to hire a ghost blog writer, you’ll still need some content to prepare before handing it over for someone else to do for you.

Stay tuned for part II

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Passion Play

Find your Passion by learning How 2 Use: Effective Communication Skills which is made up of four (4) major skill sets:  Mastering Interpersonal Skills, Strategizing Presentation Skills, Clear, Precise and Concise Speaking Skills, and Positive Leadership Skills.

How does a woman CEO or Empty Nester use their Passion once they find it? They incorporate PASSION into their very being. It becomes a part of their arsenal to break through the ‘glass ceiling’ and become Mentors to the vast majority of spiritual futures.

One on One sessions with peers, teach Passion in seminar/webinar groups (remote or in person), become an Expert Witness, Write articles, Blogs, Vlogs (video and writing) and E-books.

Ignite Others to Find and Use their Passion by Motivation, Inspiration, Podcasting, Radio Talk Host and provide a Call 2 Action Plan so you leave a behind a Ripple in the women’s community.

Distinguish Yourself From The Ordinary


Present: Skills

A woman’s place on the corporate ladder is based on four primary skill sets that can qualify a CEO or Empty Nester in the corporate world. They are: Interpersonal, Presentation, Speaking and Interviewing.

How important are they? They can determine how far a CEO or Empty Nester can go. Through the ‘glass ceiling and beyond or stuck in the mire of administrative work.

We will learn and practice these skills within a live listening and viewing audience so that when you graduate from Present: Skills, your battle is already half-way won.

These skills are: Interpersonal, Presentation, Speaking and Interviewing. Sub groups include, but not limited to listening, responsibility and accountability, questioning, problem solving, thinking on one’s feet, verbal and non-verbal communication, assertiveness, body and voice language, manners, social awareness, self-management, inform, motivate, inspire, interviewing (social, business, career), speaking, clearly, concisely and precisely.

Distinguish Yourself From The Ordinary


Voice Personality

Voice personality is a first impression of who you are. To find your voice personality, one must listen to how one sounds. Speaking clearly, concisely, and concisely. What I term as my golden rule for women CEO’s and Empty Nesters to remember always.

“Mean what you say. Say what you Mean!”

How do you do that? By finding the right voice personality that fits who you are. Your personality. Other ways to express yourself and keep within the boundaries of your voice are tone, pitch, enunciation, vocabulary, psychology, and how you say what you mean.

When dealing with a peer, boss, higher management, or even your spouse, what you say and how you say is very important. Choosing the right words. Selecting the right tone. Keeping your voice even, not cracking, whispering, or ending your sentences in a question are all part of your voice personality.

Choose which type of voice best suits you when you’re in the business world might be entirely different than the one you use on your family, relatives, spouse, or friends.

Find your voice. Develop its personality. First impressions always count and sets the mood. Whatever mood the person is after, good, bad, or indifferent.

Distinguish Yourself From The Ordinary


Master Interpersonal Skills

We all use them at one time or another. However, not all of us use them together. Women CEO’s and Empty Nesters find their interpersonal skills are up to current standards. Current standards are Industry standards. Industry standards determine promotions and salary increases, recognition, value, and brand.

Want to get ahead in corporate America? Want your spouse and family to take you seriously? Want to find what you’re seeking after your last child departs from the house? You need to practice your interpersonal skills and use them on a daily basis until these skills become a part of your career, business, and mind set.

The 10 skills necessary to succeed and thrive are: Listening, Assertiveness, Problem Solving, Thinking on Feet, Verbal and non-verbal Communication, Responsibility and Accountability, Questioning, Manners, Social Awareness, and Self-Management.

Once you master these skills, then you’re on your way to success.

Distinguish Yourself From The Ordinary


Interviewing Techniques

There are all types of interviews. And no two interviews are alike. The interview for a job differs from an interview to get a loan which is different from an interview you give when fact finding for a research paper.

Listening, asking questions, speaking clearly, breathing, tone, pitch, these are all parts of how an interview is conducted.

By taking Ms. Cauldwell’s course, you learn how to use these techniques to get the desired results women CEO’s and Empty Nesters require to make a difference and enable their clients to get the best possible value for their interview value.

Distinguish Yourself From The Ordinary


Ask Me

In today’s busy world, people are afraid to ask questions fearing they are either stupid or not relevant. However, when you chose to ASK ME a question, you’ll not only get an answer that’s pertinent to your question, but you’ll also receive a sample, example, or a practical application to that question so everything is spelled out for you.

Question are an important part of any position in business, in personal relationships, and in other aspects of your life.

ASK ME becomes your guarantee that you understand the problem and recognize that there are answers that when applied can remedy any problem that might occur.

Learn how to ask questions and apply the answers so that everyone wins.

Distinguish Yourself From The Ordinary


Distinguish Yourself From The Ordinary

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